Doe Deere is a businesswoman interested in the beauty industry; she went to the New York Institute of Beauty and Fashion where she gained her experience. Since at an early age she has always had passion and devotion to invest in the beauty product line. In 2007, Doe Deere founded Lime Crime company to make Unicorn make up. She was passionate to provide a variety of beauty products for both women and men. While living with her husband Marc Dumbleton in Brooklyn, Lime Crime company grew even more. She used online platforms to market her products and with time the company was viral hence high demand. Doe Deere ensured her products were of high-quality therefore if one user used them they would spread the word to other people.
Doe Deere also owned a fashion line company; she could reconstruct clothes than sell then through eBay with Lime crime brand name. She started the fashion line in doubts if the products would be famous, but with time she was known since she has already established other customers in the makeup line. Doe Deere believes that through color people can express their emotions. Doe Deere as the founder and CEO of Lime Crime company she ensures that they make colorful trends using globally purchased ingredients of high-quality. Doe Deere has received many letters and views from the customers sharing how her products positively impacted their lives by giving them more confidence. Such views motivated Doe Deere to challenge herself and provide better products.
Recently Doe Deere founded Poppy Angeloff company that specializes in jewelry for the Victorian girls in the modern generation. Her idea and inspiration to start making jewelry was from her visit on one family and gained interest in heirlooms. She spent months learning more about the jewelry making process. She was motivated by her younger sister to believe in herself as well as her husband, and with time she started making unique brands of jewelry. She produces the no-corners-cut jewelry which is unique and mixes colors to make jewel more appealing. She has transformed the lives of many women by being a role model.